2020

• July 1: Learning from the Great Recession: The Power of a Coupon Marketing Strategy

• June 23: Coupon Marketing Strategies to Boost Your Brand’s Recovery

• June 16: New Round of Fake Coupons Hitting Social Media

• June 12: The New Normal Post COVID-19 Will Require a Deep Understanding of the Consumer

• June 1: Silver Lining for Coupons Expected during the Pandemic

• • May 28: Coupon Strategies to Convert Key Buyers During COVID-19

  • May 8: How Has the Pandemic Changed Consumer Behavior?

  • May 4: Digital Coupon Fraud Is Debatable

  • May 1: Learning From the Great Recession: The Power of a Coupon Marketing Strategy

  • April 1: Landscape for Print and Digital Promotions Continues to Shift

  • March 16: ACP Industry Coupon Conference Postponed

  • February 27: Valassis Data Informs Drugstores on How to Engage Millennials & Parents

  • February 18: 63% Customers Prefer Targeted Advertising to Locate Product in Stores, Reports Valassis

  • February 6: Harland Clarke Holdings Opens New Decade as Vericast

  • February 3: CPGs Need a Cross-Channel Approach to Promotional Media

  • January 21: FMI Changes Name, Becomes The Food Industry Association

  • January 20: Experts Promote a Positive Offer File to Prevent Coupon Fraud

  • January 14: GMA Officially Becomes Consumer Brands Association

  • January 6: Bold Coupon Predictions for 2020 Reveal Diversity of Opinions

2019

• December 2: What Can Be Done to Prevent Coupon Fraud?

• November 18: Call to Action to Prevent Coupon Fraud

• November 4: Instant On-Pack Offers Tops in Redemption

• October 3: How Grocers Can Get Smart With Coupons

• September 12: Online Shoppers Prioritize Savings, Seamless Experiences

• • September 4: FSIs Continue to Decline While Digital Promos Increase

  • August 1: Online Shoppers Still Do Most Grocery Shopping In-Store

  • July 16: Suggestions for Manufacturers to Minimize Exposure To Counterfeit Coupons

  • July 12: Coupons: Digital, Mobile Still Haven't Dethroned Print

  • July 1: Landscape for Print and Digital Promotions Has Changed

  • June 25: How Popular are Mobile Coupons?

  • June 11: Dads’ Shopping Habits Motivated by Convenience

  • June 3: Key Emerging Trends Presented at Annual ACP Conference

  • May 21: Digital Coupon Distributions Increase in 2018 but Remain Far Below Print

  • May 10: Digital Coupons May Help CPG Brands With Consumer Awareness & Loyalty

  • May 3: Parents Embrace Discounts, Digital Coupons and E-commerce

  • May 3: Brick-and-Mortar Still the First Stop For Moms

  • May 2: Appetite for Savings Strong as Online Grocery Shopping Grows

  • April 25: Survey: What Do Online Grocery Shoppers Want?

  • April 19: Online Grocery Shoppers are Coupon Shoppers: Report

  • April 18: Will America’s Love for Paper Coupons Ever Die?

  • April 18: As Grocery E-Commerce Sales Grow, the Online Shopper Evolves

  • April 16: Battle of the Coupons: How Retailers and Manufacturers Compete

  • April 15: Desire for Convenience and Savings Still Motivates Shoppers

  • April 9: Paper or Paperless, Consumers Want Convenient Coupons

  • April 5: American Consumers Still Love Paper Coupons

  • April 2: Grocery Shoppers’ Digital Interaction Strengthening

  • March 21: Valassis Data: Coupons and Technology Empower Shoppers

  • March 4: The Industry Strikes Back against Fraud

  • February 4: Survey: 63% of Shoppers Would Choose Lower Prices Over Tech

  • January 31: The Association of Coupon Professionals Presents Free 2018 Trends, 2019 Outlook in Manufacturer Coupons and Digital Rebates Webinar

  • January 17: What’s the Forecast for Coupons in 2019?

  • January 3: What Is Really Happening Today?

2018

• December 11: 8 Holiday Campaign Strategies to Make the Season Bright, Strategy #2

• December 10: Inflation Refocusing Consumer Preferences

• November 19: Brick-and-Mortar Stores Still a Destination for Savings

• November 5: Shoppers Use Digital Coupons for Five Basic Products

• October 17: Procter & Gamble and General Mills Working to Prevent Fraudulent Redemption

• • October 17: GfK Analysis Shows 41% of FSI Coupon Redeemers "Repeat" – Buy Same Product Again

  • October 5: The Digital Coupon Revolution

  • October 1: Deals Influence Grocery Shopping, In-Store and Online

  • September 27: Shoppers Seek Discounts at Supermarkets More Than Any Other Retail Category

  • September 25: Online Grocery Shoppers Want More Deals and Personalized Offers

  • September 19: Shoppers Want Deals, Coupons for Groceries More Than Any Other Category

  • September 19: Grocery Shoppers Swayed by Coupons in Stores and Online

  • September 18: The Key to Customer Activation Is Measurement

  • September 17: Good News and Bad News for FSIs

  • August 29: Valassis Purse String Survey: What Value-Seekers Want

  • August 20: NCH Mid-Year CPG Coupon Analysis: 4 out of 5 Coupons Redeemed from Print

  • July 25: Jill Cataldo: Readers Share Their Coupon Pet Peeves

  • July 16: Coupons Can Tip the Scale with Millennials for New Product Launches

  • July 6: Hopster Ending Printable Coupons

  • July 2: Mobile QR Code Coupon Redemptions to Surge

  • June 30: Is Traditional Coupon Marketing Model Really Dying? 3 Points Worth Speculating

  • June 8: Did Dollar General Just Figure Out Scan and Go?

  • May 31: Mobile-Savvy Moms Drive Brick-and-Mortar Retail Success

  • May 23: Click (or Clip) This: Coupons Pay Off for Casinos, Customers

  • May 22: It’s Time to Review the Advertising Budget

  • May 21: Shaping the Future of Couponing

  • May 10: 13th Annual Industry Coupon Conference Held Recently in New Orleans

  • May 9: New Valassis Research: Mobile-Savvy Moms Drive Brick-and-Mortar Retail Success

  • May 4: Report: Modern Grocery Shoppers are Increasingly Omnichannel

  • May 1: Busy Consumers Open to New Ways of Grocery Shopping

  • May 1: Finding Digital Coupon Success with a Consumer-First Strategy

  • April 19: At Industry Coupon Conference, Valassis Shares What Motivates Consumers

  • April 16: Counterfeiting Continues to Roil Brands and Grocers

  • April 11: How Retailers Are Adapting Their Digital Strategies to the Omnichannel Age

  • April 9: Grocery Shoppers Demand Digital

  • April 2: Rebrand of RedPlum Aims to Benefit CPG Brands

  • March 15: Valassis Rebrands Print Coupon Portfolio As RetailMeNot Everyday

  • March 1: Right Media Mix Can Satisfy Consumer Demand for Savings

  • February 20: We Forget That Everything Is Relative

  • February 19: Valassis Study Reveals Coupon Trends Data from 2017 for Online and In-Store Retailers

  • February 16: Paper Coupons Continue to Reign Despite Marketers' Emphasis on Mobile, Digital

  • February 14: Study: Coupon Redemption Drops Due to Overemphasis on Digital

  • February 13: Coupon Redemption Declined in 2017: Report

  • February 13: Coupon Redemption Trend Analysis: CPG Marketers are Spreading Media Too Thin

  • February 1: Printed Store Circular Lingers as Source of In-Ad Coupons

  • January 29: 33 Percent of Grocery Customers Would Use Digital Coupons if Retailers Offered Them

  • January 25: Albertsons Launches Targeted Marketing Service

  • January 17: Food Stamp Recipients Get Easy Access to Digital Coupons

  • January 3: Enhanced Personalization Will Enable Digital Success in New Year